Uniceramics Expo Cooperated with Colleges and Universities to hold Art × Industry Summit, Motivating Art to Empower the Ceramics Industry

On the afternoon of 2 December, hosted by Guangzhou Academy of Fine Arts (GAFA), Art and Design Education Professional Committee of Guangdong Higher Education Association, organized by School of Arts and Crafts GAFA, Graduate School of GAFA, supported by Foshan Uniceramics Development Co., Ltd, Foshan Alumni Association of Jingdezhen Ceramic Institute, Co-organized by Guangdong New Media Park, “Numerous ways of Art × Industry” –College Art Education and Ceramics Industry Development Summit was successfully held in  Guangdong New Media Park. Experts and professionals from art schools, ceramics entrepreneurs and designers gathered together to discuss the possibility of innovative integration of art education and architectural ceramics design from various angles of art education and industrial development.

Xie Changjing, Secretary of the Party Committee of GAFA, Lv Pinchang, Vice President of Jingdezhen Ceramic Institute (executive), Deputy Dean of School of Fine Arts of Central Academy of Fined Art (CAFA), Liu Zheng, Deputy Secretary of the Party Committee of China Academy of Art, Winner of China Ceramics Art Education Outstanding Contribution Award, Wan Liya, China Representative of Member of the board of the International Academy of Ceramics, Wu Duan, International Affairs Division of China Academy of Art (executive), Professor of School of Architecture and Design of GAFA, PhD of University of Cambridge, Qi Zhe, Associate Dean of School of Arts and Crafts of GAFA (executive), Jiang Fangle, Director of the Teacher Work Department and Director of the Personnel Department of Jingdezhen Ceramic Institute, Wei Hua, Vice President of School of Arts and Crafts of GAFA, Fan Lin, Professor of School of Arts and Humanities of GAFA, Lu Bin, Professor of Nanjing Arts Institute School of Design, Member of Ceramic Art Committee of China Artists Association, Chen Guanghui, Professor of Shanghai Academy of Fine Arts, He Qian, Chairman of Kito, Alumni Manager of Foshan Alumni Association of Jindezhen Ceramic Institute, Li Qiang, Managing Director of Tidiy, Alumni Manager of Foshan Alumni Association of Jindezhen Ceramic Institute, Chen Fanggen, Marketing General Manager of Eagle 2086, Alumni from Class of 1997, Wei Shigui, Founder and General Manager of VIVOTECH, Song Suocheng, Deputy Director of National Innovation Institute of Ceramics and Composite Additive Manufacturing, Leader of Foshan Branch Ceramics 3D Printing Project, Li Xinliang, President of Ceramic Town Weekly, General Manager of Foshan Uniceramics, etc. experts and professors from major art academies, enterprise representatives from the ceramics industry, media, and students of GAFA participated in this event

Open up new ways for ceramics art education and industrial integration development

Xie Changjing, Secretary of the Party Committee of GAFA, said that GAFA has always attached great importance to the integration of art education and industrial development, has the courage to stand at the forefront of the integration of Chinese art education and architectural ceramics industry, and actively respond to industrial innovation. It is hoped that GAFA will give full play to its leading role in ceramics art creation and design in the Guangdong-Hong Kong-Macao Greater Bay Area, and make positive contribution to the development of regional culture and industry. At the same time, he also expressed his belief that through this forum, a new way will be opened up for the integration and development of ceramics art education and industry.

Lv Pinchang, Vice President of Jingdezhen Ceramic Institute (executive), Deputy Dean of School of Fine Arts of Central Academy of Fined Art (CAFA), first expressed his respect and gratitude to GAFA, which has been deeply engaged in local economic development for many years and contributed to the development of regional industries, on behalf of Jingdezhen Ceramic Institute. He also said that a large number of successful alumni live and work in Foshan who have greatly supported the innovation and industrial development of China’s ceramics industry. Jingdezhen Ceramic Institute is proud of them. At last, he talked about the cooperation between enterprises and artists, which is the developing direction in the future. Artists have advanced thinking and rich means of expression. Their communication and integration with the company will definitely promote the development in product development and quality assurance.

Liu Zheng, Deputy Secretary of the Party Committee of China Academy of Art, Winner of China Ceramics Art Education Outstanding Contribution Award said that the development of China Academy and Chinese ceramics enterprises has laid the foundation for the revival of Chinese ceramics art in the new era, which is a remarkable beginning. With the development of Chinese culture and industry in the new era, China’s contemporary ceramics art in the 21st century is bound to usher in a great Renaissance. Driven by the institute and ceramics industry, it is reasonable to believe that Chinese ceramics will reach a higher level in the near future.

Qi Zhe, Associate Dean of School of Arts and Crafts of GAFA (executive) said that with the implementation of the national overall cultural strategy and the development strategy of the Guangdong-Hong Kong-Macao Greater Bay Area, and with the establishment of GAFA Foshan campus, School of Arts and Crafts of GAFA should be bound to assume its due responsibilities and bring the strength of universities and the ceramics industry together and provide more diversified and advanced possible paths for the future ceramics art education industry by taking the unique geographical advantage of GAFA.

Sign the school-enterprise strategic cooperation agreement to promote the implementation and transformation of College achievements

The successful holding of GAFA art work exhibition at Uniceramics Expo 2020 has won widespread attention and recognition from all walks of life, and has become a model of school-enterprise cooperation. As the biggest exhibition of China's ceramics industry, Uniceramics Expo is a large platform for gathering innovative resources and displaying creative achievements. As one of the eight major art academies in the country, GAFA is a palace for cultivating creative and innovative talents. National Innovation Institute of Additive Manufacturing is a national manufacturing innovation center approved by the Ministry of Industry and Information Technology in 2016.

In order to give full play to the respective resource advantages of universities and enterprises, further promote the integrated development of university art education and ceramics industry, School of Arts and Crafts of GAFA, Foshan Uniceramics Development Co., Ltd and National Innovation Institute of Additive Manufacturing held the strategic cooperation agreement signing ceremony between GAFA and enterprises during the event with the witness of 11 experts from art and the industry. It is hoped that through school-enterprise cooperation, it will further promote the transformation of university creative achievements, motivate the transformation and upgrading of the ceramics industry with creative design, and enhance the brand value of Chinese ceramics.

 Share the essence of ceramics art and provide new ideas for industrial innovation

In order to let more people in the industry understand the relationship between ceramics and art, and understand what the role art plays in industrial development, Lv Pinchang, Vice President of Jingdezhen Ceramic Institute (executive), Deputy Dean of School of Fine Arts of CAFA, Liu Zheng, Deputy Secretary of the Party Committee of China Academy of Art, Winner of China Ceramics Art Education Outstanding Contribution Award, Wei Hua, Vice President of School of Arts and Crafts of GAFA, Fan Lin, Professor of School of Arts and Humanities of GAFA, Lu Bin, Professor of Nanjing Arts Institute School of Design, Member of Ceramic Art Committee of China Artists Association, Chen Guanghui, Professor of Shanghai Academy of Fine Arts and other guests have shared their views respectively. They gave everyone a thorough interpretation of ceramics art, shared the cream of ceramics art, and provided new ideas for the innovation of the ceramics industry.

 Liu Zheng, Deputy Secretary of the Party Committee of China Academy of Art, Winner of China Ceramics Art Education Outstanding Contribution Award shared his and his students’ works, showing their thinking and expression in the field of ceramics. They found a great deal of inspiration from the traditional modeling system and language and created works with traditional and contemporary style.

 Fan Lin, Professor of School of Arts and Humanities of GAFA discussed how to make academic research more compliant with the real problems from the angle of art history as well as the globalization of ceramics art, cross-media experiments, etc., presenting a free and open ceramics art future.

 Wei Hua, Vice President of School of Arts and Crafts of GAFA shared the ceramics development trend without Cersaie 2020 from the perspective of artist, and explored the new technology of architectural ceramics and the possibility of artists’ creative participation. 

 Lv Pinchang, Vice President of Jingdezhen Ceramic Institute (executive), Deputy Dean of School of Fine Arts of CAFA, shared his 40 years of artistic experience, showing his artistic creation from clay to composite materials and then to metal and ceramics.

 Lu Bin, Professor of Nanjing Arts Institute School of Design, Member of Ceramic Art Committee of China Artists Association, stated his macroscopic thoughts on ceramics design and ceramic industry. What’s more, he also came up with the solution to realize the cooperation between colleges and enterprises.

Chen Guanghui, Professor of Shanghai Academy of Fine Arts, self-examined the relationship of fast and slow in industry and art creation. He believed that it is necessary to inject humanistic temperature into the industry, which will provide a reference for industrial development from an artistic perspective.

The integration of art and industry requires mutual understanding

Leading industry development with art design

 Art can drive the development of industry, and industry can also solve a series of problems such as the presentation and popularization of art. However, from art to industry, how colleagues empower the industry, there are still many key questions that haven’t been solved. To this end, this event, “College Art Education and Ceramics Industry Development Summit” invited a number of art masters from colleges and enterprise leaders and executives to discuss the hot topics of art and industry, contributing a wonderful feast of thoughts for everyone.

Wan Liya, China Representative of Member of the board of the International Academy of Ceramics, Wu Duan, International Affairs Division of China Academy of Art (executive), Qi Zhe, Associate Dean of School of Arts and Crafts of GAFA (executive), Wei Hua, Vice President of School of Arts and Crafts of GAFA, He Qian, Chairman of Kito, Alumni Manager of Foshan Alumni Association of Jindezhen Ceramic Institute, Li Qiang, Managing Director of Tidiy, Alumni Manager of Foshan Alumni Association of Jindezhen Ceramic Institute, Chen Fanggen, Marketing General Manager of Eagle 2086, Wei Shigui, Founder and General Manager of VIVOTECH, Li Xinliang, President of Ceramic Town Weekly, General Manager of Foshan Uniceramics, etc. conducted on-site interactive exchanges and discussions on topics such as how to strengthen the linkage between art and industry, how to transform art design, how to use art design to empower industry and lead the industrial development, and how colleges and universities cultivate outstanding design talents that meet corporate requirements.

 It is inevitable for art and industry to integrate. Uniceramics Expo will continue to build the cooperation and exchange platform between art and industry, construct the communication bridge for college art education and ceramics industry so as to strengthen the communication between colleagues and enterprises and promote the integrated development of art and industry. Uniceramics Expo 2021 will be grandly opened from 3 to 7 June next year. Uniceramics Expo will continue to gather the wisdom of art and industry, give full play to the role of the industry's comprehensive service platform, and promote the dual development of the economic value and cultural value of the ceramics industry!

Welcome to Uniceramics Expo 2021!